Despite HHS Opinion, Gift Card Giveaways Require Caution

By Ragini Acharya and Matthew Deutsch (January 26, 2024, 6:27 PM EST) -- A healthcare consulting firm's plan to give gift cards to physicians in exchange for referrals to new customers does not violate the federal Anti-Kickback Statute, according to a recent advisory opinion[1] from the U.S. Department of Health and Human Services' Office of Inspector General....

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